Role Summary:

You will support in developing and launching new OOH media products. Our vision is to turn VGI’s OOH offering into the leaders in premium impact OOH media. As such you will be helping to drive new product initiatives to repackage, reprice and renovate.

As well as making our OOH more targetable and measurable to drive VGI into the future.

On top of strong strategy, finance and product development skills. You will be expected

to display strong communication and interpersonal skills as this role will require connecting

multiple teams across the company as well as external stakeholders (e.g. customers, suppliers).

 

Key Responsibility:

• Customer and market research - help collect qualitative and quantitative data from the market and customers to form insights on future product requirements and strategies.
• Sales enablement - build close relationships with the sales team, get feedback and create materials (e.g. sales decks or videos) to help them sell as much as possible.
• Ideation - participate in the new idea generation cycle, come up with product ideas based on market demands, run proof-of-concept experiments, analyze success and decide what product ideas to progress forward.
• Product design - collaborate with team and designers to imagine and visualize new OOH media screen ideas, check with suppliers on feasibility.
• Feasibility - run financial, sales, and operations feasibility on new promising product ideas to assess whether they progress to launch - coordinate across relevant teams.
• Go-to-market - assist with planning go-to-market strategy for new product launch. Work closely with the sales team to refine pitch, pricing, sales collateral and closing first customers. You will be expected to help drive sales for the products you launch.
• Product launch - coordinate with internal and external teams or vendors to ensure new products are executed with high quality and to timelines.
• Product Iteration - post-launch, monitor product feedback from customers and sales team, use this feedback to inform future developments and iterations to products or solutions - focus on continuous iteration of products, launching is just the first step.
• Sales tracking - track sales performance of new products. Maintain close relationships with the sales team and end customers. Develop and implement sales performance improvements to ensure revenue from new products continues to grow.
• Product champion - ensure all teams in the organization are trained and informed on new products, produce training materials to support product launch.

 

Who you are

• Ambitious and driven - you love the idea of getting stuck into a big challenge, for you, the bigger the better, that's where your energy comes from!
• Constantly learning - you are always curious, asking questions and striving to learn and improve yourself. You like to read, watch videos and learn new things.
• People person - you love meeting new people and striking up conversations, you are excited by the prospect of managing many relationships and convincing people.
• Sales minded - you have a keen mind for selling and love the thrill of closing a deal, you always put the customer at the forefront of your thinking.
• Interest in OOH marketing - you have an interest in the out-of-home media industry and how it is progressing and growing through technology.

 

Qualification:

• Fresh graduate from a top university looking to build your foundational experience in business development, new products and strategy.
• Some experience in business development, new business creation or fast-paced environments is a plus, for example in internships or personal projects.
• Bachelor degree in business, finance, economics, STEM or related fields.
• Process oriented - ability to create and execute a project plan.
• Good understanding of finance - ability to run feasibility models for new investments.
• Project management - have experience managing and executing cross-team projects.
• Strong presentation design and pitching skills (Powerpoint & Google Slides).
• Fluent in English and Thai.